Kerb appeal is quite simply a measure of how appealing your property is from the outside. People say you shouldn't judge a book by its cover, but that's exactly what potential home buyers do each time they look into an estate agent's window, pick up a property sales brochure or go to view a house for sale. Kerb appeal can be crucial when trying to sell your home; get it right and you will probably attract more viewings, but if you get it wrong then many potential buyers will simply drive by and decide not to view inside.
On average potential house buyers need no more than eight seconds to decide whether or not they like a property. In some cases it can take even less time than that; the over-grown jungle of a front garden, peeling paintwork and an assortment of litter piled against a shabby front door with a cracked window are all examples of defects that will send buyers running for the hills before even stepping inside your property.
Improving the kerb appeal of a house is unlikely to add much to its value, but it can help to get buyers through the door to help you sell it at the right price.
Before viewing inside buyers will want to feel that the house has been well maintained. Any indication that they will need to spend time or money on immediate home improvements will put them in a negative frame of mind before they've stepped over the threshold. This could set them thinking about reducing any offer or, at worst, put them off all together.
Here are a few tricks of the trade that will help to improve your property's kerb appeal:
1. Clean and paint your front door. It may sound rather obvious, but this is something buyers are going to study closely while they are waiting to be let in to view. Additionally ensure your door furniture is clean and functional and the door knocker or bell works properly. The house number or name should be clearly visible and securely fastened.
2. The approach to your front door - whether it is a path, driveway or lawn - should be kept free from litter, rubbish, clutter, children's toys and vast collections of ornaments or gnomes. If possible conceal your rubbish bin, place it behind a fence or at the rear of your property; or put it in the garage during viewings if you have one. If you must have bins on show, make sure they are clean and the lids are on.
3. You should re-lay any uneven paving slabs or flagstones and regularly mow the lawn and remove weeds from paths, driveways and borders. Consider using a pressure washer to remove any grime from pavers and replace any patches of missing gravel.
4. Clean your windows and make sure the frames are in good condition - remember peeling or dirty paintwork indicates a lack of maintenance. Rotten window frames are to be avoided at all costs so repair and/or replace where necessary. If you are installing new ones ensure that they comply with any restrictions (such as planning permission or covenants) and that they are in keeping with the design of the rest of the house. Finally, it's a good idea to check that all blinds and curtain positions match when seen from outside.
5. Ensure your guttering is in good working order. Clear any blockages and check for leaks. Similarly you should address any issues with the roof, soffits or fascia boards.
6. A little greenery, no matter how small the space, will inject personality and colour into the property to create a welcoming feel. If you don't have a garden then try a hanging basket or window box filled with draping ivy, or place planters or topiary balls either side of the front door.
7. Freshen up a tired facade by re-pointing anywhere the brickwork needs it. If your house is rendered or the brickwork painted then it's always worth considering a re-paint. Paint colours should be in keeping with the period of the house and neighbourhood. If you live in a listed or conservation area check with your council if there are any restrictions on the colours you can use. Finally, if there is no restriction, then go for a neutral colour rather than choosing a crazy colour that most buyers would want to change.
8. An exterior light at the front is practical and can create a welcoming atmosphere - especially during the dark winter months. Additional garden lighting will enable you to show off your outside space during evening viewings.
9. If the unkempt garden next door is putting off buyers, rather than suffer in silence, why not simply offer to clear away any rubbish yourself. Next time you're mowing your lawn offer to mow theirs as well. Half an hour spent on a few gardening chores at the neighbour's house could make all the difference when the next buyer arrives to view your home.
Creating great kerb appeal doesn't necessarily have to cost a fortune, it's just a simple case of sending out positive signals that put the buyer in the right frame of mind before they've even entered your home. A house where the front garden is well-tended, the windows sparkling, the frames in good condition and the front door clean and tidy with polished door furniture will always make your property appear more inviting to a buyer.